03.03.05.27

.27 Brand Integrity.

A. "Brand integrity" means that the purchaser of a major brand product does not mix or commingle that product with any other major brand, secondary brand, or unbranded products for resale or distribution as the major brand.

B. When Applicable.

(1) Brand integrity is applicable whenever a refiner files refinery specifications and trade name for a product to be marketed in this State.

(2) The branded product in §B(1) of this regulation may only be acquired from:

(a) Terminal source points designated by the refiner; or

(b) Distributors, as authorized by the refiner, who make:

(i) Direct deliveries of the product from the refiner's designated terminal to the distributor's customers, or

(ii) Deliveries of the product from the distributor's segregated storage to the customer's storage tanks.